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What

Marketing from the 'outside in' - which means companies using an experienced external resource to support and deliver their marketing strategy.  Often we can provide an objective and fresh viewpoint on key business challenges.  This is then matched by our ability to deliver the activity identified in order to move the business forward. 

To be more specific we can provide a wide range of marketing services so companies can decide what they want to use us for and for how long.  In summary this is what we can offer:

Marketing Plans » compiling and producing from a product or customer stance

Marketing Campaigns » managing and delivering standalone or multi-media campaigns

Customer Strategies » formulating customer acquisition, strengthening, broadening or retention strategies

Databases » maximising the potential of a customer database for all marketing activity including analysis and review

Products » managing all aspects of a launch and day to day running of products and services

Customer Experience » mapping and identifying key touchpoints to develop a consistent experience

Processes » mapping and improving all aspects of the sales and marketing process

Competitor Reviews » understanding who they are, what they do and how - identifying opportunities

Feedback » running co-ordinated feedback systems and using what customers say about an organisation

Copywriting » writing the copy for leaflets, brochures, letters, websites, press releases, case studies

Supplier Sourcing » managing the complete pitch process, running day to day activity and holding reviews

Talking to us about what you are looking for couldn't be easier, just drop us an e-mail at simon@parallelmarketing.co.uk or telephone Simon on 07905 791 340 - we are more than happy to have an informal discussion about what you need.














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